The common consensus is that we should improve our weaknesses to become more balanced and competent. This misinformed belief leads people to become average. None of us are satisfied with average – there has to be another way to develop.
Yes, you need to be aware of your weaknesses and not allow them to inhibit your development. Weaknesses need to be mitigated, but spending all of our time focusing on improving weaknesses is an exercise in futility.
We all have areas of weakness. There are several reasons for this and one reason is it is physically impossible to be perfect at everything. The best reason is that we do not mentally and physically enjoy doing the things we are weakest at doing and spend less time operating in those areas. We avoid doing things that are unpleasant and we gravitate to doing the things that we enjoy the most. The things we enjoy doing the most become our strengths because we have more deliberate practice in these areas. Ultimately, we should concentrate on maximizing our strengths because we enjoy spending our energy and time focusing on these areas.
- We have more to offer others when we express our strengths and cultivate our expertise.
Now that we have a mutual understanding on strengths and weaknesses; let me introduce you to the lever that enhances the strengths-based system.
There is an economic principle called competitive advantage.
It states that two competent people making two items each usually possess the ability to do one thing better than the other. When each of them focuses on their strength – they can maximize their output in their best area.
Each person can produce more of one item when focused on doing only the thing they are best at doing instead of including their weaker skill. Each person has an abundance of one item and they need to fulfill the need provided by the item they did not create.
The key to unlocking the strength-based process is TRADE.
Trade creates wealth and Countries use this principle well. Our civilization originated by using a bartering system which grew into a money system which is all based on the economic principle of competitive advantage. We as individuals can leverage this principle for our individual competitive advantage.
The prescription for implementation is:
- We need to identify our greatest strength.
- Develop this strength to be the best it can be.
- Find someone else who needs what we produce and has something of importance that we are weak at producing.
- Trade services and create wealth for both parties.
A Win-Win Situation by leveraging the economic principle of Competitive Advantage for personal and professional development.
“Changing the Way the World Works”
- Career Coaching for Success in a Changing World (leadershipcoachingblog.com)
- Coaching for Creating a Competitive Advantage over the Competition (leadershipcoachingblog.com)
- Using “SWOT” to Improve Your Job Chances (money.usnews.com)